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Generational Workforce has been a hot topic in the news. This is no surprise with Millennials now being the largest workforce, Generation Z already entering the workforce, and 10,0000 Baby Boomer’s reaching retirement age every day. As each generation is accompanied by its own issues for attracting applicants and retaining staff, companies in all industries are feeling the impact of employing four to five working generations. You may have Baby Boomer’s that retain key knowledge, however how they operate does not align with the goals of younger employees. There are knowledge gaps, technical skills gaps, and employee hiring and retention challenges. How can companies hope to remain successful? We’ve provided three examples of strategies companies can use to successfully navigate the Generational Workforce Gaps:
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Make sure your recruiting efforts appeal to Millennials
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Vervo recently published a blog, explaining HOW and WHY it is so important to make sure your recruiting efforts appeal to Millennials. Vervo pointed out, employees are a company’s greatest asset. With Millennials being the largest workforce, hiring and retaining them is crucial for ongoing success. A few examples Vervo provided that will attract Millennials to your company include offering an opportunity to build their personal brand, getting creative with benefits, and including your team in the recruitment process. For more examples, reference their blog: https://vervoe.com/blog/is-your-recruitment-process-millennial-friendly/
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Start planning for Generation Z now
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Generation Z is already entering the workforce, yet many businesses are completely unprepared. It is key that companies in every industry start adjusting some historic thinking patterns and plan for how to recruit, retain, and train Gen Z. Generation Z will be a considerable adjustment for business owners, as they think differently, are the first true digital generation, and don’t currently possess some of the “basic” work skills. Generation Z brings many positives, as they are providing companies an opportunity to evolve and be successful for years to come. We encourage you to start planning now on how to incorporate this youngest of generations into your team.
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Mentorship, Mentorship, Mentorship
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Mentorship is hugely important to Millennials and Generation Z. As companies focus more and more on recruiting and retaining these generations, adapting the traditional thinking of mentorship is critically important. Mentorship should be flexible and provide a chance for both parties to not only learn key company and business information, but to also build a culture and relationship. Mentorship provides growth and education opportunities, and is a tool for ensuring no key information is lost as employees retire or leave the company.
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Navigating the reality of the vastly different multiple working generations doesn’t have to be overwhelming. Utilizing steps, planning, and a willingness to adapt outdated processes, companies can successfully steer through the Generation Workforce Gaps and have an opportunity to make an even bigger impact for their clients, employees, and the world.
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Interested in learning more about how to be successful in a multi-generational workforce business world? Contact our team at Kim@QuantumMark.com today!
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